Experienced
Digital Product Creator

Hey, my name is Shane! I'm a designer with experience creating award-winning digital products since 2012. I help companies create great products that meet both user needs and business goals.

Lets create something great
My profile picture of me - Shane. God I'm a handsome bastard 😜
The logo of DoneDealThe logo of Password BossThe logo of The Agora CompaniesThe logo of DistilledSCHThe logo of Awesome MapsThe logo of Scurri
Apps I've designed on iPhones

Designing digital experiences

I work with companies to create digital interfaces that are simple to use and tested with real users. This ensures that the designs delight users and meet the goals of the business.

- Responsive Web Design
- App & Mobile Design
- Digital Product Design

Device screenshots of the RealRewards app.
A user and rating score displayed on a device.

Understanding the user experience

I help companies understand the psychology of their users, their needs and behaviours through user experience design. This test-driven approach helps me understand how to optimise a digital product.

- User Research
- UX Reviews
- Usability Testing

Not your average designer

Over the years I've had my fair share of failures and setbacks. These experiences provide me with learnings and insights that help me create better products. They also allow me to speak and write about those experiences.

A strong technical background.

I have attained a First Class BSc (Hons) in Software Systems Development from the Waterford Institute of Technology with a 1.1 grade. This helps me to design products that are both usable and technically feasible.

I've won awards.

As Product Owner of DoneDeal's apps, I turned 2-star apps into 5-star award-winning apps. Over two million people in Ireland have downloaded the apps.

An advocate of principles.

I advocate leveraging Design Thinking, Lean, and Agile principles to create digital products. This learning mindset empowers me to explore solutions to the problem, create the right solution and build it right.

Designing apps since 2012.

Back in 2012 I created and developed an app for public transport commuters in Ireland. This app went on to win the Sun Life Enterprise Award. Which is for final year projects that demonstrate a strong commercial potential.

A featured writer on Medium.com.

Thousands of people worldwide have read my blog, and I featured as a top writer in design on Medium. Check out my blog where I write about digital product development.

Speaking at global events.

I’ve performed presentations and workshops right across the globe. My speaking has ranged from universities, meet-ups, right up to conferences. In 2018, I spoke at the UXDev Summit in Florida, where I presented "My UX Guide to Developing Awesome Apps".

An evangelist of UX

I’ve performed presentations and workshops right across the globe. My speaking has ranged from universities, meet-ups, right up to conferences. In 2018, I spoke at the UXDev Summit in Florida, where I presented "My UX Guide to Developing Awesome Apps".

My process for designing

I follow a design thinking iterative approach that is deeply collaborative with both clients and their users.

An illustration of a person typing.
1. Understand

I work closely with clients to understand the problem, the business goals, the users and their needs. The purpose of this phase is to fully understand the project goals.

An illustration of a person putting cards on a backlog.
2. Envision

After we fully understand the goals of the project, we’ll generate ideas to meet those goals. We do this by rapidly brainstorming ideas and then evaluating them to choose the one that best satisfies our goals.

An illustration of people looking at device.
3. Prototype & Test

Now that we’ve got an excellent idea, we’re gonna design and build a prototype so that we can test our solution with real users. Once the concept is validated it is ready to be developed, launched and monitored.

The reason this approach works

Designing for digital products is entirely different than designing physical products. Unlike physical, digital products allow us to monitor their effectiveness and adapt it with minimal costs. Helping us to know what works and what doesn’t work. So we need to shift our mindset to always want to learn and try new things.

Lets design the future

Have you got an exciting project that you'd like to work with me on?
Get in touch so that we can create something together.

Lets chat

Want to get in touch?
Even just to say hi 👋

Fill in the form below, and I'll get back to you within 24 hours.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.